Now you can study the success of K-pop band BTS – University of California, Berkeley

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Now you can study the success of K-pop band BTS – University of California, Berkeley

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PHOTO: BTS members posing with South Korean President Moon Jae In 400 million views, 500 million, 600 million. Just scroll through the group’s songbook on YouTube from the past five years and you will be watching music history in the making – a success built on a new pop genre, new ‘music business’ model and seven young South Koreans hell-bent on succeeding in the music world, beyond South Korea

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Now you can study the success of K-pop band BTS – University of California, Berkeley

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